Instagram Reels for Real Estate

More businesses are starting to leverage the digital marketing capabilities that lie at their fingertips—and the real estate industry is no exception.

Now, Reeledge Productions is excited to announce add-on packages for Real Estate Agents designed to boost your brand, showcase you as a trustworthy expert, and improve online client conversion and retention by leveraging one of the hottest platforms: Instagram. Here’s how.

How REELS will Help Your Business

From creating virtual business cards to providing live video tours, real estate professionals have gotten very creative in how they use the army of tools available online. When it comes to social media, in particular, highly visual mediums like Instagram are a proven tactic for building a unique Agent Brand. And, even more specifically, Instagram Reels hold a great deal of potential.

Created in 2020 as Instagram’s answer to the infamous TikTok videos, Reels can be used in a variety of ways to showcase property listings. Instagram Reels are short videos lasting from 15 to 90 seconds long, and they continuously loop until you’ve scrolled away.

With the ability to add audio and special effects, these brief videos quickly become even more attention-grabbing with the right visuals in place. And, since one of the major keys to success on Instagram is frequent and consistent posts, using Reels not only gives you instant credibility and authority, but it will also improve conversion rates.

Branding and Marketing Statistics

Instagram Reels “get 22% more engagement than traditional videos,” according to Instagram Reels business statistics.
Approximately 1.22 billion people use Instagram and Instagram Reels has the potential to reach more than 675 million users.
In March 2021, Instagram Reels videos were watched more than any other short-form video format from competing social media platforms.

If these numbers have intrigued you, keep reading to learn how you can further engage potential homebuyers with yet another immersive tool.

Our Packages

To help you build your business and influence online to gain more listings and Buyers we have expanded our digital media offerings…again! 

When you include the REEL Ready or EDGE Ready packages with your order, you will be able to easily share your listings on Instagram where you can feature properties and build your influence online.

The ‘Reel’ Ready Bundle

3-4 static posts with graphics & branding
1 REEL (listing photos taken by Reeledge with 3D motion, cool transitions, graphics & branding)
Instructions to add the Reel to your IG or FB pages with trending music
A series of relevant and trending hastags to add to the post which will promote the listing, create influence for the Agent, boost and improve SEO for the listing.

The ‘Edge’ Ready Bundle

3-4 static posts with graphics & branding
1 REEL (VIDEO highlight clips taken by Reeledge when booked for a video tour with super cool transitions, graphics & branding)
instructions to add the Reel to your IG or FB pages with trending music
A series of relevant and trending hashtags to add to the post which will promote the listing, create influence for the Agent, boost and improve SEO for the listing. 

The Reels you receive will be customized videos designed to capture the attention of your viewers and entice them to learn more about the listing and you the Agent.

If you’re not familiar with Instagram, no worries! We’ll provide instructions on how to do everything from adding the latest trending music to finding relevant and trending hashtags, and even tips for boosting SEO in your listings.

Get Started Today!

If you’re looking for customized and branded content to engage your audience, promote your listings, and start building your brand, look no further than our package options.

If you have questions or you’re ready to book, just reach out to our team for assistance.